Photographed by Daniela Ciuffa Photography
Here are some images and behind the scenes footage of our third and final head-to-toe Spring style refresh that I worked on with our partners at Lougheed Town Centre. Hope this inspires you as much as it did me…
Jinnell is 30 years old and nominated herself for a makeover. She lost over 50 pounds in the last year and wanted a style change to suit her new body. She was curious to see how someone else would dress her and hopes to create a great wardrobe for when she’s out at social events friends. She describes her style to be casual and loves the color blue. Her usual work attire generally consists of t-shirts, jeans and athletic wear. In our consultation, she expressed an interest in finding new pair of jeans, but otherwise left the rest up to me.
We headed straight to Reitmans and found her a great pair of bootcut jeans. Instead of opting for a typical skinny leg, I suggested a Boot Cut to lean-out and elongate her legs to compliment her beautiful curves. I wanted to incorporate a little pattern and texture on top so we stopped into Suzy Shier and found a pretty floral print cold-shoulder, empire waist blouse. An empire silhouette defines the waist and floats away from the body, camouflaging the tummy area. While the cold-shoulder cut covers the arms and shows off little skin in just the right places.
In consulting with Jinnell, I recommended a shorter length to better suite her face shape. Together with a stylist from Chatter’s Salon, we create this soft, one-length textured bob. Her hair is naturally quite fine and this style offers a modern, versatile and fun change; while making the hair appear thicker and fuller. She loved it and especially enjoyed the soft curls!
We went to the cosmetic department at the Hudson’s Bay to pull together some great Dior Makeup. Being that Jinnell’s day- to-day makeup routine is little to none, I wanted to glam her up a bit with a neutral smokey look. She has porcelain skin and beautiful blue eyes, so I chose a color palette of warm browns, gold and peachy tones to compliment her overall complexion.
There’s nothing better than knowing you can stretch out your budget to allow two outfits; and that’s exactly what we were able to do for Jinnell! For her first look, we opted for boot cut jeans in a dark wash, to elevate the overall look and feel of the outfit. We paired them with this lovely floral print empire waist, cold-shoulder blouse; which adds a little texture and color to the outfit. To define her waist, I added a brown woven belt, which match her lovely “Muriele” sandals from Aldo Shoes.
For her second look, we went with this summery printed frill dress from H&M. The ruffle detail around the front balances her upper and lower body proportions, and adding the brow woven belt really defines waist. The lovely ruffled, key-hole neckline draws attention up to her beautiful face and shows off her new haircut and makeup.
It was such a treat to work with Jinnell and I think her transformation is stunning! I am so impressed and inspired by her dedication to leading a healthy and happy lifestyle. I expeciall love her positive and open atittude and hope you enjoyed reading her makeover story! Click HERE to view Jinnell’s behind the scenes highlight reel! – xo
Wardrobe: Lougheed Town Centre, Suzy Shier, Reitmans, Aldo Shoes | Hair Cut: Chatters Salon, KMS Hair | Makeup: Dior, Hudson’s Bay | Fashion Consulting, Hair and Makeup: Nadia Albano Style Inc. | Photography: Daniela Ciuffa Photography